Copatient Redesign

The Challenge

Copatient required tracking of online forms, landing pages, and blog content using Hubspot. The original site was built using Hubspot, but the design was dated, disjointed, and did not present the message of the company in a visually appealing manner, nor did it work responsively on mobile devices. We needed to redesign and retheme the site to create something that felt fresh, modern, and clean on any screen size, with the ability to maintain all of their existing content as well improve the brand messaging.

The Result

Bōwst recognized that the site would need to be designed in such a way to leverage Hubspot’s unique Content Optimization System to better present the existing company messaging. In order to achieve this, we designed a new theme using custom and built-in modules in Hubspot, along with a style guide for Copatient’s team to follow when editing or adding content in order to keep a consistent and cohesive feel.

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